Jean-Pol Boone comes from the digital world in international groups such as Canal +, Universal Music Group, and Vivendi. In 2010, he launched Outlet-Avenue, a private online sales site, present in several European countries. He sold his shares in December 2014 to an industrialist: ShopInvest (Roularta, E5 Mode, SmartPhoto). He gets back in the business with his project (www.inoopa.be) to help SMEs enter the era of e-commerce. He supports local entrepreneurs as an investor and also brings life to the Be Angels digital and ICT cluster.